Austin, TX | Houston, TX | Branford, CT
Also known as: tberno
Practices design thinking, develops brand strategy, and delivers design and content for clients ranging from international brands and Fortune companies to startups and entrepreneurial ventures. Collaborates as a strategic partner with multiple creative agencies through the idea consultancy. Pursues opportunities that employ and leverage design thinking and design for competitive advantage in relevant markets. Identifies challenges and defines problems for clients to utilize design to achieve sustainable success. Creates strategies that disrupt the status quo of entrenched organizations and industries. Performs as an educator and mentor via position as Full Professor of design. Develops human resources and corporate design integration programs for companies seeking to make design integral to operations. HIGHLIGHTS Extensive brand strategy and design for clients in the Bahamas, Latin America, Japan and the U.S. Executive leadership as Associate Director of School of Art Design, Texas State University. Published multiple articles on Design Thinking for the Design Management Institute (DMI.org) Recognition of marketing effort for the Residences at the Ritz-Carlton, Dallas as a corporate best-practice case study by the parent corporation Ritz-Carlton, Inc. (joint project with Hill, Houston). Extensive recognition for excellence in leading design industry publications, including Graphis, the Print Regional Design Annual, and Rockport Publishing's LogoLounge series and Brand Identity Essentials. Specialties Design Thinking, Brand Strategy Development, Executive Leadership, Design Management, Integrated Brand Marketing and Communications Content, Brand Identity Design, Writing for Strategy and Content, Environmental Graphic Design, Human-Centered Design, Experience Design, Social Media, Mentorship, Corporate Design Integration, Design HR Consulting, Curriculum Development, Teaching
