Also known as: lesliego
I am an award-winning creative director who has marketed the biggest package goods brands in the world to millions of women. Brands like Tide, Cheerios, Yoplait, Kraft Singles, Dove Chocolate and Revlon have seen their businesses transformed by my campaigns. I've won every major business building and creative award in the industry. The key element behind my success is my ability to mine for unique benefits and positionings - and to uncover the one claim that allows brands to outshine their competition and resonate with women consumers. Specialties Creating integrated brand building, award winning campaigns primarily in the consumer package goods category.
