Also known as: edwardcates
Marketing executive with a wealth of breadth and expertise within the field. Previously contributed to the development of national multicultural marketing strategy to deliver commercial and private bank client relationships through event sponsorships. Unique C-level experience providing premier event & meeting management support to the top 10-15% of executives at Bank of America. Event execution ranges from client entertainment to senior management meetings with the top 600 global executives within the bank. Participated as a part of leadership within a "world class" supplier diversity initiative at Bank of America. Managed and developed diverse suppliers to increase purchasing opportunities for MWDBE's. Later transitioned to manage all marketing, communications and national relationships with supplier diversity advocacy organizations. Specialties Strategic Marketing, Communications Planning, Merger & Acquisition, Supplier Diversity, Advertising, Brand Development, Brand Identity, Presentation Design & Development, Speech Writing, Editing Services, Event Management, urban marketing, multicultural marketing, strategic alliances
