Vista, CA | Carlsbad, CA | La Jolla, CA
Also known as: dsoithert
Don Southerton is an advisor, consultant, marketing strategist, researcher, and coach for many of the top Korean-based corporations with global business, along with major western firms that have ventures in Korea and Asia Pacific. Professional expertise includes Korean culture and norms, Korean market entry strategy, Korean education and workplace, along with most of Korea’s major conglomerates including Samsung, Hyundai-Kia, SK, Lotte, POSCO E&C, Hanjin, Hyosung, and LG. Market sectors supported include both traditional and new emerging Korea 2.0® enterprises. Specialties Cross cultural communications, Market entry, strategic alignment of management teams, executive coaching, U.S.--global--Korean business, Korea consultant, Publications--traditional and new media
