274 Matches for Mark Robison

Mark Robison

New York, NY

Also known as: markrobison

What I do I craft gripping and meaningful consumer journeys that bring brands to life. Through a media agnostic approach, I develop concepts that leverage consumers interests and reward their attention. This creative consumer engagement becomes the forum in which to experience the brand promise and become a believer, buyer and benefactor. What I believe An Engaging Philosophy Viewing, Doing, Trying, Buying I believe that while marketing can be good, it can also do good. A consumer engagement that leverages peoples passions and integrates products and services in a meaningful way does more than sell. It is a living demonstration of the brand promise and develops an ongoing dialogue with the consumer while providing a valuable service or entertainment. At its best, an Experiential Marketing campaign engages a consumer directly, on a personal level with real benefits both psychological and tangible. Unlike traditional mass media that delivers a message and hopes for action, Experiential Marketing compels consumers to become an active participant, volunteering their time and energy before, during and after an event. Therefore, every product or service should have a unique consumer journey married directly to the business objectives. Although an experiential marketing campaign may not address every objective single-handedly, I endeavor to craft an engagement that captures attention, actively engages the consumer via a passion point, gets them trying the product or service in a real and meaningful way, and ultimately, gives them an opportunity to complete a purchase within the engagement. Simply Viewing, Doing, Trying, Buying. The very best Brand Engagements repeat this ongoing dialogue. An unwritten social contract. The consumer obtains real added value by associating with the brand and conversing in the dialogue. The brand receives true and continuous loyalty. People love to love brands. They just need a reason to. Specialties Experiential Marketing, Event Marketing Design, Branded Entertainment, User Experience, Consumer Engagement, Live Event Production, Art Direction, Three-dimensional Design, Mobile Marketing

• #Ohio University

Mark D. Robison Age 40

Sherman, TX

Mark Robison lives in Sherman, Texas.

Mark E. Robison Age 46

Quinlan, TX | Rockwall, TX | Fate, TX

Mark Robison lives in Quinlan, TX. Mark has also lived in Rockwall, TX and Fate, TX.

Mark Robison

Irving, TX

Mark Robison lives in Irving, TX. Mark is employed by Vp in the capacity of Vice President.