Also known as: lisamattsonwine
Lisa Mattson possesses years of experience in writing, event planning, public relations, marketing and digital media strategy in the wine industry. She is considered a thought leader in video storytelling, social media and digital brand strategy for luxury wines. A passion for telling stories and a long streak of bad luck with men inspired her to write a novel inspired by personal experiences entitled, "The Exes in My iPod A Playlist of the Men Who Rocked Me to Wine Country," which released in October . Mattson's first journalism job was penning obituaries for a Kansas newspaper in , which might explain why she drinks for a living. As communications director at Jordan Vineyard Winery, Mattson is responsible for developing and executing an extensive digital marketing strategy for consumers and trade, as well as managing traditional press relations and marketing initiatives. As an early adopter of social media and video storytelling, Mattson developed the The Journey of Jordan blog, which was named Best Winery Blog (, ) and Best PhotoVideo Blog () by the Wine Blog Awards. She has also been featured in Apple Inc.s iPad at Work series and received Diaz Communications' Innovator of the Year Award. From to , she served as director of communications at Napa Valley-based importer and marketer Wilson Daniels Ltd., handling traditional PR and writing. Working with B.Napa Studio, she conceptualized and co-produced the Wilson Daniels Films online documentary series, a tool vital to small wineries seeking to develop emotional connections with customers online. Prior to joining Wilson Daniels, Mattson served as event marketing manager at EJ Gallo Winery. She worked as news editor at Wine News magazine in South Florida and in various public relations and communications positions at South Florida wine distributors before moving to Northern California in . She graduated magna cum laude from Florida International University in . Specialties wine industry, videography, media relations, special events, writing, social media, videos, digital media, journalism, public relations, publicity, wine, food, travel
Grand Blanc, MI | San Diego, CA | Kenosha, WI
Lisa Mattson lives in Grand Blanc, MI. Lisa has also lived in San Diego, CA and Kenosha, WI.
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Lisa Mattson (1918-1997) was a Swedish politician.. You can find more here.
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