Also known as: _coniferous_
With over 15 years of marketing experience, I would describe what I do best as Strategic Interactive Marketing, User Experience Design, and Social Business exploration, strategy and execution. At Coniferous, I work with organizations to expertly plan and execute their online marketing strategy. I am currently a Senior Planner at global agency Critical Mass. My role is to act as sage and liaison between User Experience, Design, Technology and Account teams in order to deliver workable yet extraordinary digital experiences to clients and their customers across the globe. As a Lecturer at the University of Calgary, I have the opportunity to share my digital marketing and Social Web experience with working professionals. At ease in a myriad of business verticals, my goal is invariably the same: Help organizations frame intelligent business/marketing questions and then use online and offline channels to solve them. Specialties Digital Marketing Consultancy; User Experience Design; Information Architecture; Social Business Strategy & Execution; Content Strategy (including Content Management Systems); Cross-channel Customer Experience Design; Gamification; Mobile Strategy
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