Jay Fenster is a marketing trailblazer who is among the world's most accomplished professional practitioners of social media and digital marketing, first as the voice of Caesars Entertainment and now as the founder of inCompass Digital Marketing, makers of innovative second-screen mobile apps for casino visitors. At Caesars Jay Fenster built a comprehensive citywide social media program recognized by the American Gaming Association as the industrys best. Jay developed an infrastructure to connect guests to operations personnel, enabling real-time service recoveries and identifying opportunities to surprise and delight customers. Jay created entertaining, engaging multimedia content, viral campaigns and lively copy that together build brand loyalty and turn fans into evangelists. Jay helped create new revenue streams and drive incremental business in existing ones. He managed day to day social media operations for Las Vegas casinos and have created a well-oiled machine for delivering marketing messages to guests while turning their feedback into action that improves service, strengthens loyalty and increases revenue. My areas of expertise include Location-Based Marketing Social MediaSocial Marketing Email Marketing Direct MarketingDirect Mail Competitor Customer Analyses Brand Management Loyalty Programs PromotionsSpecial Events Relationship Marketing Copywriting Advertising Mobile Marketing Public Relations Project Management Content Managementread more ...read less ...
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Blockbuster Video
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Author
Marketing Coordinator
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Customer Service Representative
Sales Representative
Social Media
Strategic Marketing Manager
Snl Financial
Web Content Manager
Travel Writer
Broadband Office
Caesars Entertainment Inc
Social Media Specialist
Meridian Ksi
Open Road Guides
Open Road Publishing
Strategic Marketing Manager At Meridian Ksi
Relationship Marketing Executive And Copywriter At Harrah's Entertainment
Best Of Las Vegas & Disney World Guide At Open Road Publishing
Web Content Manager At Broadband Office
Marketing Coordinator At Federal Schedules
2000 - 2
Writercasino Marketer
Federal Schedules
Admin Temp
Presidentceo At Incompass Digital Marketing
Social Media Specialist At Caesars Entertainment Corporation
Relationship Marketing Specialist & Copywriter At Harrah's Entertainment
Caesars Entertainment Inc Social Media Specialist2006 - Present
Meridian Ksi Strategic Marketing Manager2001 - 2006
Open Road Publishing Author1994 - 2008
Broadband Office Web Content Manager2000 - 20011
Federal Schedulesinc. Marketing Coordinator1999 - 2000
Snl Financial Sales Representative1997 - 1999
Blockbuster Video Customer Service Representative1994 - 1996
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