Arline's unique career in business development and marketing for manufacturers as well as for a big box retailer has given her a understanding of the product life-cycle, from concept through production to retail. Arline has developed award-winning products in multiple categories such as home decor, infantjuvenile products, fitness equipment, seasonal merchandise, sporting goods, toys and women's accessories. She marketed these through diversified distribution channels including drug, grocery, specialty and mass. Arline developed some of the world's most iconic consumer brands-- including Animal Planet, Hello Kitty, Highlights for Children, Sesame Workshop, and The Home Depot -- into successful retail programs for Target, Toys 'R' Us, and Walmart. Arline received over one dozen new product, licensing, and retailing awards including the Toys 'R' Us President's Award for Performance Above Expectations. She has served as President of a large trade organization Chairperson of a charitable foundation Corporate Officer for a public company and has been on the Board of Directors for three educational associations. She has consistently been named as a Branding Expert and Marketing Thought LeaderInfluencer.read more ...read less ...
advertising
toys
innovation
budgeting
copywriting
public relations
social media
product design
business strategy
event management
team building
brand management
marketing communications
organizational development
City University Of New York-brooklyn College
Cornell University
International
Vice President
Senior Vice President
Global Brand Director
Licensing Product Development Liaison At Highlights For Children
Global Brand Licensing & Product Development Director At Li & Fung Limited
Product Development & Marketing At Russ Berrie U.s. Gift
Corporate Headquarters At Toys R Us
Licensing & Product Development Liaison At Highlights For Children
Vice President Of Marketing And Product Development At Reeves International
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