PR Works provides integrated marketing communications services for technology organizations. We offer in-house capabilities and experience without the overhead of full-time employment. PR Works currently manages market communications for the Trusted Computing Group. Programs include a speakership program, contributed articles, media relations, analyst relations, social networking, online content, IT and developer seminar programs, collateral development and related programs. We support almost a dozen work groups in the PC, mobile client, server, enterprise software, storage, embedded and networking markets. Marketing activities have enabled widespread adoption of TCG specifications by almost all computing vendors. www.trustedcomputinggroup.org Elsewhere in computer security, we have supported marketing at Code Green Networks, a provider of data loss prevention solutions. The company also has worked with Tanner EDA, where we developed and implemented PR strategies for this privately-held developer of design tools for mixed-signal and analog design. The resulting press coverage and visibility were linked directly to sales increases. For venture-funded start-up Andigilog, a mixed-signal chip company, PR Works' efforts include the company launch, product launches, contributed/technical article programs, and speaking opportunities. A new market category was created with press and analysts. As a result of industry awareness and product marketing, the company was named a Frost & Sullivan “Company of the Yearâ€. Coverage has included EE Product Center, EE Times, Sensors magazine and other publications worldwide. Company awarded an Ultimate Product Award for EE Product Center/EE Times, selected from among 12,000 candidates. Contributed articles were placed in EE Times, Portable Design, ECN China, EE Design Taiwan, EE ProductCenter and other publications. www.andigilog.com Other companies we've supported include Intel Corp., the SCSI Trade Association and others.read more ...read less ...
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