Philadelphia, PA | Fort Worth, TX | Dallas, TX
Also known as: XinaMartin
I like building things, specifically interactive marketing things - strategies, programs, products, teams, processes . . . I'm a marketing engineer In addition, I strive to be a practitioner and evangelist for the design and implementation of integrated digital marketing strategies that deliver strong and consistent top- and bottom-line results. To date, I've built a record of success in identifying and designing competitively advantaged e-commerce and marketing web and mobile sites, products, and services. In addition, I've recruited and led integrated digital marketing organizations created and executed online go-to-market and "always on" campaigns established differentiated positioning and branding strategies via interactive touch points - web, mobile, e-mail, search, and social media and in the process, honored by earning industry awards and recognition, including - Social media campaign, Ultimate Cricket Fan, recognized for excellence in strategy and execution - Top Facebook fan page ranking - Social media campaign, "My Inspiration - Law School Scholarship," recognized as best practice by Forrester Research - "Top Mortgage Web Site" ranking - Mortgage Technology News' Market Bridge Award - innovative use of technology - "Top Banking
