Wakefield, MA | Winchester, MA | Boston, England
Also known as: whitecolin
Digital marketer and aspiring growth hacker with hands-on experience building high-performing demand generation teams and effective content marketing and marketing communications programs. Skilled at leveraging marketing automation and CRM technology to improve lead flow and drive sales pipeline and revenue, I create innovative, measurable lead generation and product launch programs for start-ups, established market leaders, and everyone in between. Specialties Demand generation, content marketing, inbound marketing, digital marketing. integrated marketing, marketing communications, marketing automation, marketing operations, native advertising, search engine marketing, SEM, search engine optimization, SEO, customer advocate marketing, revenue marketing, public relations, retargeting, growth hacking, lead scoring, SaaS, Big Data, cloud, predictive analytics, data visualization, social media, product marketing. Technologies Eloqua, Hubspot, ExactTarget, Salesforce.com, CRM, Microsoft Dynamics CRM, Marketo, Silverpop, Pardot, Influitive, Mintigo, Spotfire, Tableau, Qlikview, Google Analytics, Google AdWords, AdRoll, Infor Orbis, ProofHQ. Industries Financial Services, Asset Management, Insurance, Energy, Healthcare, Life Sciences, Pharmaceutical, Biotechnology, High Technology, Software, Hardware, Retail, Consumer Packaged Goods, Academic