Alpharetta, GA | Fort Lauderdale, FL | Miramar, FL
Also known as: smheyls
I started working exclusively on social media projects in (before Facebook was open to the public). Early projects included monitoring social media to identify competition and market opportunities for start-up clients, providing online reputation management guidance for ADP and working with AutoTrader.com on a blogger relations project as well as assisted in developing their internal social media platform. These projects led to leading Brand Atlanta's award-winning "How Do You ATL" social media campaign and managing Public Broadcasting of Atlanta's social community outreach program, Lens on Atlanta. I secured funding and led the social promotion for the independent tour of Nappy Roots, a Grammy-nominated hip-hop group. I have worked extensively with non-profits building awareness and leading fundraising and volunteer recruitment campaigns, including Atlanta Children's Shelter, Center for the Visually Impaired, and Communities In Schools of Georgia. I am the Co-Founder of SoCon, Atlanta's premiere and longest running social media conference. I was also the Co-Founder of the TAG Enterprise . society (renamed TAG Social Business) and the Co-Founder of The Change Challenge, a month competition that paired volunteers with nonprofits to launch a sustainable social media program. Specialties Social Media, Change Management, Training, Coaching, Business Planning, Marketing
