Los Angeles, CA | Long Beach, CA
Also known as: scottmeldrum
As a veteran of Interactive Marketing and Social Media, Scott Meldrum provides digital strategy, creative and media solutions for leading brands. Leveraging years of interactive experience, he has delivered award-wining digital advertising and social media programs for brands like Starbucks, Best Buy, Shell, RadioShack, EA Games and ABC Television. Scott is the Executive Director of Interactive at WONGDOODY, an an award-winning integrated marketing communications agency. As the agency's chief digital officer, Scott is responsible leadership of their interactive practice group comprised of leading digital professionals. He oversees operations and leads the business strategy to drive revenue and growth for the agency. Formerly, Scott led Integrated Marketing at TiVo where he was responsible for onlineoffline brand marketing and social media. Prior to this role, Meldrum was president of The Hype Council, an digital marketing and publicity company he founded in where he helped recording artists Jennifer Lopez, Avril Lavigne and Coldplay reach star status. Meldrum capitalized on these early successes in music and built the two-person shop into multi-million dollar digital agency with a client base of global brands and gaming publishers including EA Games, Disney, Toyota, Sony, Activision, Levi's, McDonald's, and Reebok. Scott Meldrum is the founder of The Video Game Marketing Group at LinkedIn, now part of the alistdaily a blog and online social community. Under his social media marketing guidance, the group has swelled from , subscribers to more than , video game industry professionals. Scott is the "Social Media Expert" in Residence for the Small Business Network a consortium of , small and medium business owners. Scott helps business owners amplify their marketing efforts via social media. He is also an active speaker and columnist. His articles have been syndicated by nationally recognized online and print publications.
