Albuquerque, NM | Germantown, MD | Washington, DC
Also known as: phowley99
Marketer and strategist with deep experience in media and digital businesses as well as government and not-for-profit organizations. Brings a numbers-driven approach to researching markets, developing strategies, crafting business plans, and measuring marketing and advertising effectiveness. Founder of Empirical Path, a web analytics and research consultancy with offices in Washington DC, New Mexico, and Atlanta. Specialties web analytics, audience measurement, market research, business planning, marketing effectiveness, strategic partnerships
