Also known as: NickCharles507
Innovative and enthusiastic director of marketing with more than 15 years of experience developing/implementing integrated marketing and communications programs for health care companies. Core strengths and skill sets include: market research, strategic planning, and strong brand differentiation for B2B and consumer audiences. Successful track record in both corporate and academic environments with expertise in business development/lead generation; developing/managing cohesive marketing initiatives across various media; and building, inspiring and managing teams. Specialties • B2B and DTC marketing • Market research/analysis • Strategic planning and implementation • Team building and development • Managing and supervising • Branding/corporate identity • Project/process management • Concept/copy development • Global communications
