Also known as: mjhoffman
A renowned sales executive and entrepreneur, Jeff Hoffman has consulted with industry leaders throughout the world on the topics of sales, sales management, and sales operations. The author of Your Sales MBA, "Why You Why You Now", and The Seven Basho Strategies sales training programs, Jeff has delivered sold-out presentations to thousands, including hundreds of audiences within the F and to many of the world's top universities. The Founder of Basho Strategies, Inc., and M.J. Hoffman and Associates, LLC., Jeff has leveraged his years experience inspiring sales executives at companies like Google and Akamai Technologies into an internationally recognized approach that promotes immediate results among even the most seasoned sales teams. Some of Jeff's recent corporate engagements include Bank of America, British Telecomm, Dana-Farber Cancer Institute, Deutsche Bank, Dow Jones, Fidelity Investments, Forrester Research, Gartner Group, HubSpot, InfoUSA, Intuit, Monster.com, PC Connection, Salesforce.com, SAP, SuccessFactors, Symantec, and UPS. Jeff's award-winning sales methodology is currently taught in countries within continents and his achievements have been cited with numerous global business awards, as well as profiled in Fortune and Inc. magazines. In addition to his corporate work, Jeff is also on faculty at Cornell University's Johnson School of Management. He is a frequent lecturer at the Harvard Business School, and currently delivers the popular Global Sales Development Series at the MIT Sloan School of Management and The Wharton School at the University of Pennsylvania. An avid skier, runner and golfer, Jeff is a graduate of Cornell University and resides in Boston, MA with his wife and two children.
