Also known as: mgchild
I am a seasoned marketing professional with 19+ years of experience creating and managing marketing and communications programs for companies of various sizes and growth stages—including several high-tech startups in Silicon Valley. My background spans all areas of marketing, communications, and public relations, and includes extensive experience launching and marketing products into global markets. I have managed large departments but am often cast in the role of a sole contributor. I have a reputation as an excellent communicator and a person who gets things done. I am a trusted resource and very organized. For example, I was responsible for launching a new company and its suite of products into the global VoIP telephony market. This launch received a tremendous amount of attention from industry press and analysts and propelled the company into a position of major importance in the SMB market. I have also been responsible for working with major business partners--such as Microsoft, Logitech and Skype--to successfully launch and market various new products that generated significant revenue. Specialties + Marketing: marketing plans, product launch, collateral, advertising, budgets, vendors, staff, web content, sales tools + Public Relations: press releases, media/analyst relations, briefings, product reviews, crisis management + Internal Communications: investor relations, presentations, quarterly reports + Product Marketing: market analysis, product development, focus groups, product launches + Business Development: developing and managing major partner relationships
