Brooklyn, Others | Brooklyn, NY | New York, NY
Also known as: malbonnington
Ben Malbon lives through technology. -- Spent first part of my career in London at planning-strong agencies including BMP DDB (later DDB London) and BBH. Moved to New York in to head up Account Planning at BBH, and run BBH New York's ZAG Brand Invention group. Co-founded BBH Labs in , a Marketing Skunkworks, designed to make BBH around the world smarter around digital, and focused on new models of working, resourcing and creating ideas for brands. From to led BBH's global Google relationship, starting with a pitch to become one of Google's very first agency partners in , through to launching the Chrome browser in North America and EMEA in . Joined Google's Creative Lab in , where I ran a number of assignments including the ongoing Chrome advertising campaign, globally. Also worked on Search, Docs and Drive, the launch of Google, and a range of internally-focused design and innovation projects, including working with Google x and google.org. Went from Director of Strategy to Managing Director. Moved to set up the Creative Partnerships team in . Specialties strategy, innovation, technology, interactive, mobile, design, anthropology, psychology, collaborative working
