Also known as: lucindadevries
Actively searching for Marketing Director or high level Manager position. My goal is to find a position where there are growth opportunities, a collaborative team and a level of work-life balance. Additional contact information Phone -- Twitter @lucindadevries Personal email Experience in multiple organizational structures including advertising agencies, for-profit and non-profit organizations which include healthcare, medical device, residential real estate and financial services. Skilled in all aspects of marketing management. Market research competition analysis, buyer profile data, segmentation Analysis of programs to determine feasibility of continuation through costrevenue, usageadoption, missionprogram integration. Branding development and management of brand increasing loyalty and brand evangelism Management of teams to create meaningfultargeted campaigns and creating a brand strategy for programs while maintaining corporate brand integrity. Finance Pricing strategy, budget planning, development and reconciliation Budget forecasting with variance utilizing previous years actuals and competitive pricing strategies to increase revenues Analysis Marketing plan development, implantation and evaluation Increase Emessage CTR using segmentation and content strategies Management Internal team, vendors, and stake holders Develop internal staff to ensure all resources available are utilized to ensure organization strategic directives are metexceeded.
