Also known as: kevinshannon
Integrated marketing expert with experience in developing and managing programs and relationships to measure, enhance or position an organization. Extensive expertise in research, analyzing markets and opportunities, developing plans and solutions, and measuring impacts that develop a brand and consistent organizational programs. Experienced in connecting the dots and integrating technical, and organizational matters to focus results in technology, transportation, mobility strategies, and associations. Specialties Integrated Marketing Communications Social media Social marketing Telematics Location-based services Mobility Strategies Transportation Technologies Email Marketing Event Management Relationship Management Coalition Community Outreach Industry Issue Analysis Search Engine Optimization ( SEO ) Competitive Analysis Web Site Management Public Affairs Association Affairs Regulatory Analysis External Affairs Research