Also known as: joesenft
Advertisers need to move closer to the experiences and entertainment that consumers crave. Integrated marketer who pitches and co-manages complex client-and-agency relationships across traditional, experiential and digital media as well as for retail and direct selling environments. Business development, market making, new product development, product and campaign iteration. Sectors include fast-moving consumer goods, financial services, technology, automotive, apparel and entertainment. Consultative selling. Rigorous on consumer insights. Trade- and alliance-partner builder. Hands-on experience living and working in Eastern Europe, Western Europe and the US.
