Also known as: JamesTheWineGuy
James Rupert lives in North Charleston, South Carolina.
Also known as: JamesTheWineGuy
Marketing expertise in retail, home product, food, and wine categories. Focused on Hispanic and non-traditional and brand development and marketing. Mapping all programs and initiatives so they are consistent and roll-up to overall corporate initiatives and strategic planning and execution. Social media maven, understanding interaction and leveraging for maximum exposure and awareness. Fully conversant and able to make a maximum exposure in targeted social medias. Complete management and tactical duties with respect to print advertising, eCommerce. Focusing on complete process and quality management and engaging the strategic and tactical levers for efficiencies and overall high impact brand message. Execution of complete brand management concept to roll out intellectual property, highly regulated categories and best practices for product design sales and profit requirement. Copywriting capabilities with respect to food, wine and home categories with respect to web (email blast, website, and RSS feeds), product label copywriting, and print advertising copywriting. Special events management conception to producer. Maximizing presentation for the optimum impression marrying with brand identity. Specialties Food Wine Marketing and Industry Analysis, Hispanic Marketing, Decision Chain Management and Analysis, and Complexity Management and Complex System Manager and Innovator Social Media Maven.
