Also known as: ggerik
My curiosity for technology and media started at a very early age when I took my Texas Instruments Speak 'n Spell apart and crossed circuits to change the sounds and keys. Since that time, a Communications degree, a minor in Business, a law degree, a legal blog, a Twitter response team, and social strategy design for both BB and BC organizations have fired the passion I have for this renaissance in marketing and communication. Ultimately, I enjoy working in strong, dynamic organizations that leverages my over years of technology experience, unique background and passions for marketing, data analytics, social media and communications with opportunities to continue to grow, learn and transform a business into a cutting-edge, industry leading force. Specialties Channel Management Social Strategy Development Social Training Digital Marketing Media Measurement ROI Analysis Vendor Agency Management Brand Marketing Social Strategy Digital Brand Strategy Data Analytics - Business Intelligence Digital Analytics KPI determination Public Relations Integration Digital Advertising Tactics Promotional Events Integrated Marketing Campaigns Brand Building New Markets BCBB Social Commerce Integration PL, Budget Management Project Management