Also known as: omahajohn
years experience leading Multi-Channel Marketing teams in BC and BB eBusiness, channel strategy, corporate communications, e-commerce and global operations, including business development, sales management, customer experience, competitive intelligence, ROI optimization,mobile strategy, social media, direct mail, lead generation, e-publishing and online operations management. Successful track record in planning and executing strategies for customer acquisition, retention, market research, product sales, media buying and consumer engagement. Extensive experience with all types of online advertising (CPC, CPM and CPA), ad networks, Google Adwords, Twitter Ads, SEO, social media and mobile. Prior experience in international licensing, franchising, export marketing and global sales of consumer products and services in countries. Specialties Leading Digital Marketing teams, Customer Experience Management, Lean Agile project sponsorship, Mobile Strategy, Social Media Strategy, Direct Mail, Lead Generation, SEOSEM, Twitter Ads, Affiliate Marketing, E-Commerce, Global Sales Management, India Outsourcing, Training and Development, International Licensing, Master Franchising, International Marketing, Joint Ventures, Direct Investment, International Operations. Fluent in French and Spanish, knowledge of German, Italian and Mandarin.
