Northbridge, MA | Whitinsville, MA | Boston, MA
Also known as: dotcomken
Currently as a Senior Analyst at Commission Junction (ValueClick), I enjoy creating analytical solutions and executing various data projects to create economic value for ValueClick and simultaneously lifting revenue for advertisers and publishers. Some of my recent projects include advertising opportunity and growth discovery, custom attribution modelling and measurement applications, and probabilistic advertising forecasting, and various levels of analysis across multiple advertising networks and consumer data. I naturally take an agile approach to tasks. My agile project management approach to data projects turns long iterative processes into scalable time saving assets. On a daily basis you can find me munging data with the statistical programming language of R. Presenting analytical projects and analysis to diverse audiences. I am confident speaking on sales pitches, executive summaries, and to customers. I am fanatical about looking at new ways to understand data and learning how others are executing. Learning has been my conduit for intellectual curiosity. At any given time I am signed up on EdX and Coursera working through open courses and meeting new people. Over the past months I have applied a learning framework to acquire a core understanding of biostatistics and predictive analytics (data mining machine learning) methods. I have been involved in in some capacity on the web since . I turned my passion into a career after leaving the U.S Coast Guard in . I have worn many hats in digital marketing and advertising including development, organic paid search, integrated marketing automation, social, media placements, and affiliate programs. From my experiences I have learned that a skill can be acquired but passion will diversify you as a leader. As of my Myers-Briggs personality type was ENTP. Thanks for visiting my profile.
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