Also known as: jblossom
John Blossom is one of the most widely recognized content industry analysts, providing thought leadership to executives in search of new approaches to rapidly changing markets for publishing and technology products and services. Mr. Blossom founded Shore Communications Inc. in , specializing in research and advisory services and strategic marketing consulting for publishers and content service providers in enterprise and media markets. Mr. Blossoms engagements have included strategic marketing consulting for major corporations and startups as well as speaking engagements at major conferences and advisory services for senior industry executives. Mr. Blossom's career spans more than twenty years of marketing, research, product management and development in advanced information and media venues, including the marketing and development of financial information services at global financial publishers and financial services companies (Citicorp, Quotron and for Reuters Holdings PLC), as well as earlier experience in broadcast media. Mr. Blossom served as a Vice President and Lead Analyst at Outsell, Inc., where he provided research and analysis coverage of content technologies and financial and corporate information markets for major corporate clients, and developed successful online ecommerce services for research reports. Mr. Blossom has been quoted in many major news and trade publications and media outlets, including The Wall Street Journal, CEO Magazine, BusinessNow, EContent Magazine, Wall Street and Technology, Waters Magazine and Securities Industry News, USA Today, the Financial Times and Simba Research. Mr. Blossom's ContentBlogger weblog won the Software and Information Industry Association CODiE award for Best Media Blog. Mr. Blossom is the author of the book "Content Nation Surviving and Thriving as Social Media Changes Our Work, Our Lives and Our Future," published by John Wiley Sons, Inc. in January . Specialties AREAS OF EXPERTISE Content publishing, content technology, thought leadership, social media, Web ., knowledge management, online collaboration, strategic content marketing, market research, market analysis, business plan development and analysis, product analysis and development, user interface design and development, financial information markets, realtime financial information distribution.
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