I spent most of my career in the publishing industry, primarily focusing on healthcare and predominantly in marketing roles. Im a Johns Hopkins graduate and former medical journalist and magazine editor, clinical trial patient recruitment project manager, and marketing executive and strategist. As a contractor, I've worked as a health literacy consultant, SEO content writer, marketing copywriter, and strategic marketing consultant. Throughout all of these roles, I've shown a consistent ability to understand the psychology of the many distinct audiences with whom I work. For example, during my five-year tenure with the American College of Physiciansthe world's largest medical specialty society, I used my nuanced understanding of my target audience and their key concerns, challenges and motivators to better hone messaging. My communications re-positioning boosted direct mail response by , and subscription revenue by in just one year while simultaneously reducing marketing costs by ,. I am a published poet and amateur photographer and painter. I enjoy traveling, especially to Australia where I used to live and where all of my wife's family still resides. During the past years Ive developed strategy, written creative copy, andor managed marketing communications, business development, or consultation projects either directly or as a subcontractor for more than corporations (for-profits), associations (non-profits), and global agencies. Specialties - Branding identity - Social media viral marketing - Competitive market analysis - Channel marketing - Strategic planning - Strategic partnerships alliances - Trade show management - Relationship building - Clinical trial patient recruitment - Health literacy - Business development - Internet marketing - SEO content writing - Direct mail management - Creative copy writing - Circulation forecasts - Price recommendations - Non-profits - Healthcare Associationsread more ...read less ...
pr
photography
reading
traveling
painting
cooking
anthropology
archaeology
sales
social media
creative writing
world religions
brand management
b2b marketing
innovative marketing
word-of-mouth & buzz innovators
brand & communications management
btob marketing
biotech & pharma professionals network
emarketing association
University Of Pennsylvania
Murdoch University
Woodlynde School
The Johns Hopkins University
A Href Edumurdoch-university-10232 Murdoch Universitya
Associate
Chairman
Marketing Coordinator At Taylor & Francis
Seo Content Writer At Visioncoursellcpshelper.com
Health Literacy Consultant At William Stone
President At Bigger Better Marketing
Strategic Consultant 3rd Party Contractor At Bigger Better Marketing Llc
Senior Account Executive At Mediciglobal
Strategic Marketing Manager At Elsevier Publishers
Marketing & Communications Division At American College Of Physicians
Associate Editor At Herrin Publishing Partners Llc
Brand Management At Finch Brands
Marketingcommunications Consultant At Consultancy
Director Of Marketing At Orion Fleet Intelligence
Strategic Marketing Manager At Elsevier Health Sciences
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