Also known as: johndrake
I started reading Advertising Age for fun at the age of . Ended up earning a real job in the industry in and since then have worked in marketing, advertising and brand development my entire career. Brand experience includes Nestl, Disney, DIRECTV, SunAmerica, eCompanies, Carls Jr., Baskin-Robbins, Microsoft Office, Tillamook, UCLA, Loreto Bay, the FX Network and The Resort at Pelican Hill. Industries of particular focus include travel and tourism, retail, food and beverage, finance and real estate. I've worked at Deutsch L.A., WONGDOODY and Dailey Associates. Today, you can find me at Drake Cooper, a Northwest-based advertising and marketing agency, where our mantra is We Build Brands. To do this weve created Campaign Planning, which brings together marketing, advertising, sales messaging and brand development all into one collaborative process. Personally, Im the editor of the Campaign Planning blog (since ) and curator of the ACME Ad Studio (since ). Im an INTJ-Basque-Gen X-Taurus, proud husband and someone who is irritated whenever someone yawns in a meeting or doesnt wave in traffic after I let them in. www.johndrake.typepad.com
