San Francisco, CA | Bangkok, Bangkok
Also known as: rebecca
- Passionate digital marketing analyst with a strong foundation in SEM - Responsible for strategic recommendations, executions, and optimizations across various digital channels including: PPC, SEO, Display, Local, Mobile, Social, as well as Cross-Channel Attribution - Track record of meeting and exceeding my clients' performance goals for distinct metrics such as ROI, cost-per-acquisition, conversion volume, and post-click engagement - Strong quantitative background in mathematics, statistics, and economics - Platform Experience: Omniture (Site Catalyst & Search Center), AdWords, adCenter, Marin Software, Acquisio, Google Analytics - Microsoft Excel: Pivot Tables/Charts, Vlookup Functions, Sumifs Formulas, Automation and Macros, Dynamic Reports (Drop Down Menus, Scroll Bars) - Google AdWords Certified in Search Specialties - SEM - Data Analysis and Reporting - Conversion Optimization - ROI Maximization - Statistical Analysis (A/B and Multivariate Testing) - Landing Page Optimization - Ad Copy/Creative Best Practices - Post-Click Analytics - Remarketing - Mobile Advertising
Also known as: becky
Becky Tirabassi lives in Newport Beach, California. She works in the capacity of Owner.
