Also known as: andyatkinskruger
Having started his career briefly as a journalist, Andy quickly moved into marketing communications, where he has spent the last 20 years. He worked first in advertising, then founded a public relations consultancy, The Partners Group, before moving into corporate marketing. He's worked on pan-European advertising and public relations campaigns for many years and first "discovered" search marketing in 1997, when he was charged with developing the European market presence of one of the U.K.'s best known B2B brands, Portakabin. After five years as the client, he bought into the supporting agency - WebCertain Europe Ltd - where he became managing director. Under Andy's leadership, WebCertain has continued to focus on multilingual websites, handling Europe's major languages under one-roof, with partners around the world providing the more specialist language needs.While he doesn't claim fluency in every language, Andy has some knowledge of French, German, Italian, Dutch, Russian, and of course English.
