2 Matches for Mary Lofurno from Dedham, Massachusetts, USA

Mary K. Lofurno Age 54

Dedham, MA

Also known as: MaryKayLofurno

I enjoy optimizing conversions across a variety of web sites while simultaneously developing new web sites and mobile apps. An analytical interactive marketer that makes numbers talk, recognized for developing cost-effective, marketing campaigns using search-engine marketing, QR codes, mobile marketing, CPM, affiliate, email, RSS, fax, phone, and web campaigns that generated sales increases ranging from to . Expertise in online marketing, web events, e-mail marketing, lead generation, subscriber acquisition, customer acquisition and retention programs, user interface design and development, direct mail, web traffic analysis, search-engine optimization, search engine marketing, social media, web . marketing, database marketing, podcasting, video optimization, content tagging, commenting, long tail search, events, marketing technology infrastructure, marketing automation, campaign and project management. Strengths include leadership and team building written and verbal communications creative problem solving, pay per click and CPM marketing programs, link building, directory submissions, media buying, collateral tradeshow marketing, negotiating, press releases, government marketing, GSA Schedules application and award, recency frequency monetary analysis, and latency monetary analysis, AB split and multivariate testing, ADA Section Accessibility development and design. Technical Windows, Microsoft Office , XP (Word, Excel, PowerPoint, Outlook, Access, FrontPage, etc.) HTML, Dreamweaver, Acrobat, Lotus NotesSmartSuite, ACT, Goldmine, SalesForce.com, Hubspot, Web Position Gold, Genius, Hitbox, NetTracker, Web Trends, Google Analytics, Flurry, Google Merchant Center, Conversion Ruler, relational databases, content development, RSS, content syndication, and blogging. Content Management SystemsBlogging Platform Optimization SiteCore, WordPress, Joomla, Tumblr, TypePad and systems built on .Net or ColdFusion Specialties

• #University Of Hartford
...