Also known as: kenmulcahy
Through Emerging Technology Partners, I deliver Web and Interactive Marketing Services. Hands-on Sales, Marketing, and Business Process Consulting focused on revenue improvement and cost reduction through a systemic approach to improved operational efficiencies crossing all operational boundaries. Areas of expertise include Interactive Marketing and Producer Services, e-commerce, System Data Process Flow Improvement, SEO & Web Analytics, and New Product Introductions. Industry experience: Publishing, Open Source Software, Web Services, HPC Graphics Software, IT Solutions, Financial Services, and Semiconductor. Recent Project Highlights • E-Book Production Implementation • Web Analytics Implementation • CRM (SalesForce) Implementation • Microsoft Dynamics – Great Plains Implementation • SEO Implementation • E-commerce Integration – two systems • LMS (Learning Management System) Implementation & Integration • Sales Organization redesign – direct sales organization • IT Systems – Business Process Analysis and Design Prior to starting ETP, I held executive roles at OSS (Open Source Software) Startups; VP Sales & Business Development, CEO & Board Chairman, and Eastern Regional Sales Manager. Other experience includes senior Sales roles at GE, North American Manager for Marconi Instruments, Director of Marketing at Eaton, and Senior Member Technical Staff. I live in Western Connecticut with my wife Patricia and Family. When not traveling on consulting assignments, I am active in the community with volunteer work. I have served on several corporate boards in the past and currently am a volunteer and Board Member with Wind Over Wings, a Raptor Rehabilitation Center in Clinton,CT. “Conservation through Education†To book me for speaking events, panels, or consulting services, please contact him at or www.emergingtechnologypartners.com . Specialties Interactive Marketing Consulting Services for small to medium size business. Support services can range from Website maintenance and updates, Web Analytics, Adwords, Email marketing, CRM, or Ecommerce solutions. We'll be with you every step of the way.
Also known as: kenbrooks
Driving publishing results through process innovation, technology, and effective partner management.
Also known as: ptrel22
Ken Petrella lives in Stratford, CT, but has also spent time in Storrs, CT. Napoleon Dynamite is one of his all-time favorite films.
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