Fountain Hills, AZ | Phoenix, AZ | Scottsdale, AZ
Also known as: malcolmatherton
httpmalcolmink.wordpress.com My passion and focus in working with communications and marketing professionals is to help them maximize their Web Presence and Content Optimization efforts by using the right tools to share the right content in the right ways across appropriate mediums. As the PR Newswire Account Partner for Arizona and Nevada, I am tasked with supporting, educating, and strategizing with marketing and communications professionals. PRN is no longer merely a public relations play. Our syndicated distribution network is a potent tool for the promotion of owned media. Our multimedia production and marketing production services support digital and traditional marketing professionals. And our social engagement and community tools produce unmatched awareness and visibility for our clients. My objective is to help provide support, input, and guidance to those I work with so that they can realize the best outcomes for their communications endeavors. Speaking December Agile Engagement, speaker, AZ Technology Council August Mobile Marketing Panel, moderator, Tech Marketing Summit, Phoenix June Top Communications Trends, IABC Phoenix May Digital PR Panel, BMA Phoenix April Convergence of PR and Marketing, AMA Phoenix April Impact of Digital Media, Panelist, Business Marketing Association Phoenix February Web Presence Optimization, IABC Phoenix March How Search Social Media Impacts Journalism, Moderator January Panelist, measurement and metrics, SMAZ September Press Release Optimization seminar, Speaker, Salt Lake City, UT August Jumpstart Your PR Social Media via the AZ Technology Council, Moderator, Phoenix, AZ Certification of Completion SEMPO Insider's Guide to Search Marketing Professional groups involvement includes PRSA, NIRI, BMA, AMA, IABC and SEMPO. Specialties Account support, Web Presence Optimization,SEO, optimization, press release distribution, product development, social media integration, Content Marketing
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