I believe that marketing must connect with people personally. My ability to create product stories strong enough to convert casual customers into loyal followers has repeatedly earned me great respect from my teammates over the years. I inspire people to be enthusiastic about otherwise hard-to-understand technologies, whether through technical marketing, training, or product definition. A brand is much, much more than a mark or logo. Companies are their brands. Long term customers adhere to a company for more than the products the company supplies them. Customers seek to affiliate themselves with an entity they can trust, relate to, and believe in. Those emotional qualities are the foundation of a strong brand. The social web is a new opportunity for companies to connect with customers in much more personal ways than ever before. A strong community marketing program is now essential, especially for technology companies. There is a psychology to applying the social web to business, and it takes a special combination of acumen and sensitivity to apply it well. I have these skills. I very much admire the thinking of Seth Godin. I strive to have many of the qualities he describes in the following link. http://sethgodin.typepad.com/seths_blog/2008/11/the-marketers-a.html I actually do own and ride a unicycle. Specialties Architecting and implementing successful loyalty programs, effectively employing social and web media, and swaying audiences with dynamic presentations.read more ...read less ...
blogger
marketing
mountain biking
snowboarding
hiking
nature
birds
science
anthropology
evolution
birding
juggling
class of 1991
little mermaid
the flaming lips
bad religion
the decemberists
the colbert report
belle & sebastian
richard feynman
carl sagan
cloud computing
richard dawkins
the kooks
peter tosh
burning spear
yo la tengo
pernice brothers
environmental studies
the daily show with jon stewart
bob marley
Uc Santa Cruz
Santa Cruz
James Lick High School
University Of California-santa Cruz
University Of California
Product Manager
Mct
Senior Systems Engineer
Alcatel-lucent
Platform Evangelist
Director Of Community Advocacy At <
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Bungee Labs<
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Director Of Developer Programs At Bungee Labs
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Director Of Marketing At Novell
Director Of Marketing And Product Management At Novell
Director Of Product Management At Novell
Product Manager At Novell
Evangelist At Novell
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