Rodney Gibbs in Austin, TX | Rice University - The University Of Texas At Austin

Rodney Gibbs

Male

Austin, TX

Built, led and mentored high-performing digital teams to execute against a shared vision in a collaborative, data-informed environment. Initiated major digital partnerships with Twitter, YouTube and others to significantly scale distribution, customer acquisition and engagement. Created, grew and sold two digital content companies specializing in brand engagement. Developed and managed Texas Tribunes livestreaming initiative, resulting in audience expanding from four to countries, vastly increased customer leads and national awards. Launched innovative location-based mobile platform that helped major brands create digital customers from physical touch points. Specialties BuildingLeading Cross-functional Teams Mobile Web Development UX Digital Channel Brand Development Content Strategy Livestreaming SEM SEO Social Media Strategy Metrics KPIs Agile Waterfall Application Development PL Management Mobile Transactions Vendor Selection and Management Multivariate Testing read more ...