I help turn content into communication. I help businesses and organizations tell stories that convince and sell. If you have a product or service that is complex, technical, or difficult to sell, I can help by writing materials that pierce that complexity and that present you, your product, and your company in a way that's easy to understand, and more importantly, compelling and entertaining. I've worked in and for businesses of all sizes for over 25 years and I've developed a unique approach to business marketing that's based on business need, technical clarity, and skilled and practiced writing. I write all forms of business and marketing materials. I specialize in long form pieces: web content, white papers, briefs, presentations, and speeches - even documentation and training materials. And I help executives and "thought leaders" develop their voices, including ghost writing and ghost blogging. I help businesses and organizations connect directly to their markets, their prospects, and their customers. Few business owners and leaders have the time or skills to write for themselves, even though they know they should blog and write. I can support them, allowing them to speak in their own voice, relate their ideas, but spending as little as thirty minutes a month of their precious time. Writing and communication are the most critical components of any marketing campaign. I bring a clear understanding of business, technology and process that allows me to quickly understand your business needs, products and services, and capture your unique voice. In a market where everyone raising the bar, taking advantage of the internet, social media, and every new communications form I have one question: who writes for you? Specialties Business writing and marketing, content strategy and creation, SEO implementation, consumer sales, B2B sales, technical marketing, small company operations, HR, and IT management. Special emphasis in documentation and training development, software product management, internet technologies and web marketing, general project management.read more ...read less ...
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Graceland University
Southern Illinois University At Carbondale
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