paige taylor

Paige O. Taylor

Female, 51 years old

I am passionate about content and its role as a critical digital marketing tool. I spent the first years of my career as an award-winning journalist, making me an evangelist for in-depth research and high-quality content that is relevant to just the right audience. Today, I am the Chief Content Officer for Elevate Content, a digital content strategy firm I launched to meet the growing need for best-in-class content marketing services. After leaving the Atlanta Journal and Constitution in , I grew my content expertise to include all aspects of digital strategy. For more than a year I was special projects editor for AOLs community news organization, Patch.com, where I oversaw coverage of Hurricane Irene, developed social engagement tracking and training for a field of nearly , site editors, developed sponsored editorial content for national advertising initiatives, and helped to develop partnerships between Patch.com and other AOL-owned properties. With the brilliant Liena Zagare, I developed the organization's programmed content strategy, using the best of our editors' efforts in the field. At Atlanta-based Home Depot, a Fortune company, I was editor-in-chief and led online content strategy for the retailer's website, homedepot.com. In just a year, my team of highly talented associates and contractors grew threefold as we added a number of new marketing products and social channels to the online operation. My work with numerous agencies over the years includes search, content and social projects for clients in technology, home improvement, venture capital, media, music, social media services, pet services, pet products, utilities, health care, weight loss and equestrian services. read more ...
  • social media
  • online news association
  • fans of mashable
  • Crestwood
  • A Href Eduauburn-university-17723 Auburn Universitya
  • Editor-in-chief
  • Senior Director
  • Va.
  • Chief Content Officer At Elevate Content

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