33 Matches for Laura Horak

Laura E. Horak Age 38

New Haven, CT | San Francisco, CA | Darien, CT

Also known as: wondermerchant

HIGH VISIBILITY PROJECTS: Firefly Brand Launch – “The Language of Love in Social Media” * Played an integral role in conceptualizing and conducting the first global qualitative research study into consumers’ and corporate executives’ attitudes and behaviors towards brands in social media. * The study spanned 15 countries and was the cornerstone for the Firefly brand launch. * Created the presentation deliverables and graphics presented by Millward Brown and Firefly’s CEOs at leading industry conferences, including ad:tech and ESOMAR. * Pioneered the design of an automated viral recruiting technique and co-developed interactive video grids, both of which harness the power of the web for a more insightful and cost-effective recruiting process. Advertising Research Foundation Study – “Exploring the Role of Digital in the Purchasing Process” * Team member of a qualitative and quantitative study exploring the role of digital tools in the purchasing process, with a particular focus on the automotive and consumer packaged goods categories. * Helped develop the research design, coordinated among team members, co-conducted some interviews, assisted with data consolidation, interpretation and preliminary analysis. * Research partners included the ARF, Google, Kraft Foods, General Motors, Motorola, Young & Rubicam (Y&R), ComScore, Converseon, Communispace and Duke University.

• #Fordham University At Lincoln Center

Laura Horak Age 34

Rochester, NY | Fairport, NY

Laura Horak lives in Rochester, New York. She has also lived in Fairport, New York.

Laura Horak

New York, NY

Also known as: laurahoots

#quantself nerd, adrenaline junkie, aspiring hacker, gadget freak perpetual traveler. community @thinkful fmr. @hootsuite

Laura J. Horak

Saint Libory, NE

Laura Horak lives in Saint Libory, NE.