In my now year career, I've learned the lessons of many and come gripped with marketing knowledge of the branding, online, demand generation, revenue engine kind, and the realistic vision of having to fail before one can succeed. With my Communications and Marketing education, I've been able to move throughout the advertising agency and client side worlds, developing strong leadership qualities, focused and professional communications skills, effective strategy and executional planning, and have adapted an inept ability to drive above the clutter, above the tight timelines and budgets to reach some of the most amazing milestones of success. In my early career I started off in Advertising working within the Financial sectors, and was heavily involved with brand strategy and implementation, launching Branch Collateral POP, Direct Mail, Email Marketing, Public Relation Media Promotional campaigns. As I moved through my career I then dived into the online world and have experience managing website content and creation, development and design to implementing hundreds of email marketing programs, designing landing pages, creating SEO and SEM strategies and truly driving the revenue engine through many inbound marketing initiatives. My overall specialties today are Email Marketing Engineering, Website Design Customer Journey, Marketing Automation SEO, Branding Content Creation and Promotional Incentive Programming. Plus, I'm an executional activist - as a plan is only successful, when follow-through execution is achieved, results are generated and actionable learnings are documented.read more ...read less ...
salesforce.com
leadership development
online lead generation
Financial Services
Engagement Manager
Marketing At Western Union Business Solutions
Email Marketing At Western Union Business Solutions
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