A seasoned marketing and public relations professional with experience in brand launches, product publicity, media planning, event execution, public relations and advertising. Drawn to innovation, I have worked in marketing for companies such as popchips, FUZENOS, jetBlue and MediaVest. Joey has helped brand innovators and category leaders reach their goals by creating and implementing exceptional integrated brand marketing programs touching multiples point of trade. Joey has had numerous responsibilities including market research, product development, brand strategy and program execution, program management, event seeding, sponsorship negotiations, large scale event activations and generating product press and national buzz. Joey holds a Bachelor of Arts Degree in Mass Communications with Magna Cum Laude Honors from CUNY-Hunter College. Specialties creative branding, staff management, budget, public speaking, sponsorship negotiations, public relations, brand management, buzz marketing, mobile marketing, event marketing, urban cultural marketing, grass roots marketing, marketing, media buying, event management, event production, relationship building, event planning, traditional public relations, buzz pr, social media (ie twitter, facebook, blog, posterous, foursquare, etc.)read more ...read less ...
pr
beach
facebook
sales
promotions
blogging
budgeting
ibiza
livestrong
public relations
social media
social networking
digital media
online marketing
kathy griffin
red bull
new york city
event planning
event management
andy roddick
digital marketing
media buying
marketing communications
human rights campaign
susan g. komen for the cure
innovative marketing
public speaking
drivesafe.ly
word-of-mouth & buzz innovators
media professionals worldwide
pr daily
breast cancer site
East Tennessee State University
City University Of New York-hunter College
Jetblue Airways
Darden Restaurants
Hunter College
Senior Marketing Manager
Creative Team
Marketing And Advertising
Fuze Beverages Llc
Marketing Manager At Popchips
Inflight Department
Senior Marketing Manager At Fuze Beverages Llc
Inflight Department At Jetblue Airways
Creative Team At Hunter College
Bar Manager At Trousdale Lounge
Regional Marketing Manager- East At Zico Beverages
Zico Coconut Water Regional Marketing Manager- East2012 - Present
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