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What is Deborah Roberts's famous for?

American television journalist (born 1960). You can find more here .

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Deborah Roberts Facebook, Instagram & Twitter on PeekYou

Deborah Roberts

Richmond, VA

Also known as: deborahsroberts

I help companies tell the story of who they are and why they matter in the many places where their story is toldfrom advertising and public relations to web and digital platforms to direct marketing, sales collateral, trade shows and events. Part planner and manager, facilitator and collaborator, thinker and doer, my role is to drive the development of creative ideas that drive business. I identify needs, facilitate decision-making, bring the voice of the customer, employee and other stakeholders to the table, translate insights into actionable initiatives and work with internal and external teams to implement them. My work ensures that communications initiatives are designed in support of business strategy, creative development is guided by strategic insight and both internal and external resources are optimized to the task. The result Communications strategies and tactics that make it easier for the sales force to sell, easier for customers to buy, and easier to achieve the equity that comes with increased awareness, recognition, loyalty and referral.