I teach business owners, ad agencies and radio stations around the world how to create radio advertising that works — that produces profitable results. I created the world's first certification program for radio advertising copywriters: The Radio Advertising Bureau's CPCC (Certified Professional Commercial Copywriter). I accept a very limited amount of freelance commercial copywriting assignments (no more than 5% of my workload). Because I am the world's most expensive radio commercial copywriter, the more common ways to benefit from my expertise are: • Having me critique your current radio campaign. (Expect me to be blunt and very specific.) • Booking a telephone consultation to discuss your current and/or future radio strategies — which might include not only radio advertising but also radio promotion, crafting alliances with radio stations, etc. Specialties Teaching professionals how to write results-producing radio advertising; radio commercial copywriting; radio talent coaching; morning show developmentread more ...read less ...
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