Colin heads up planning for Ogilvy West, based in Los Angeles, which covers Denver, Sacramento and San Francisco as well. His mission is to transform the operation with 365 communications for his clients, which include Cisco, UCLA, Tabasco and Ford. Ogilvy has a deep combination of disciplines to bear, led by advertising, public relations, marketing strategy and retail activation. He is excited about the role planning can play in uniting these powerful skills around cultural insight, around what we call the Big IdeaL and around Ogilvy's neutral communications planning Fusion process. Prior to that, Colin ran what is traditionally known as account planning at Crispin Porter + Bogusky. The Cultural & Business Insights department is a 30 person multi-disciplinary team of social scientists, account planners, innovative market researchers and business strategists. It is our goal to develop culture and business changing insights and strategies for our client's brands. ??Colin joined CP+B in 2004 with 17 years of experience building brands. Through his work at CP+B with award-winning brands like Burger King, MINI, Domino’s and American Express Open, he has identified new ways of generating momentum in today’s rapidly changing marketing environment. He believes that culture wants to change and brands play a role in changing it.read more ...read less ...
guitar
cooking
birdwatching
colorado
house
entourage
gap
saturday night live
yeah yeah yeahs
inception
pearl jam
black eyed peas
mad men
it's a wonderful life
susan boyle
bruno mars
University Of Toronto
University Of Toronto - University College
University Of Toronto Bishop's College School
Vp
Senior Partner
Vp Associate Director
Crispin Porterbogusky
Head Of Planning At Ogilvy West
Vp Director Of Cultural & Business Insights At Crispin Porterbogusky
Cognitive & Cultural Radar At Crispin Porterbogusky
Senior Planner At Mullen
Senior Brand Planner At Akqacitron Haligman Beddecarre San Francisco
Senior Creative Planner At Vickers & Benson Advertising
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