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Brett entered social media building on 18 years of experience in marketing, sales, intelligence, process management, finance, accounting & contracts. He left the high rise corporate world and an office with a view of a man made pond in Buckhead, for a Cove on Lake Wylie across from Charlotte, NC where a WiFi connection and an international airport keep him connected to the world. ______ In 2005, Brett began working as a business developer, web designer, blogger, & blog marketer. Writing intelligence estimates & strategy recommendations for Army Intelligence & Fortune 500 companies in the 90’s lent itself well to navigating social media. Double majors in finance & accounting + a master’s in tax law didn’t hurt. He has developed social media campaigns for Izod, Digital River & Nuance makers of Dragon Naturally Speaking. He provides blog consulting services for CEOs of firms around the world, working for clients, increasing customer relationships to attract & hold business through social media. Brett speaks at conferences in the US helping other businesses, bloggers & web designers adapt their businesses to the web and social media profitably using WordPress as a CMS. Through Softduit Media, Brett offers web design, WordPress Configuration, and WordPress migration packages, plus social media marketing, SEO, & ghost writing services using industry proven strategies. As a product evangelist/blogger/trainer, he helps people maximize their effectiveness using great tools like WordPress as a Content Management System, MindManager for brainstorming & business planning, WindowsLiveWriter for effective blog writing on a desktop client & Dragon Naturally Speaking to make writing flow quick & easy. He builds profitable blogging strategies that evolve every day in an industry that changes weekly, covering consumer electronics, software, social media, solar power, personal finance, politics & comedy. A Jack of all trades turned professional philosopher. Specialties Increasing quality of social media, helping publishers build business models to quit day jobs & work at social media profitably! Migrates companies off old sites to manageable CMS systems Yields a functional business line, web site upgrade, leverages social media w/ *WordPress Themes for Businesses *Social Media Comms & Strategy *Business Dev Launched NEW niche, hyper-local sites topping Google SERPs in 24 hrs; pushed new sites to PR 5 in 4 months. *SEO *Content Marketing