The WAY Group offers strategy consulting services designed to help clients - develop strategic market plans in complex and competitive environments - create winning brand strategy and brand repositioning - improve team creativity and collaborative processes. Our core methodology is The White Room, a unique and innovative work-session technique designed to optimize clients’ team-collaboration, creative-thinking and problem-solving competencies. Fortune 50 clients include Johnson & Johnson, Wellpoint, PepsiCo, Unilever. www.thewaygroup.com Specialties Strategic market planning Brand strategy and repositoning Workshop and creative thinking techniques Team problem-solving Group dynamics & team communications Team building, coaching & interpersonal dynamics read more ...
  • New York University
  • University Of Cambridge
  • The University Of Manchester
  • Managing Partner
  • Senior Strategy Consultant At The Way Group

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