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CCO CoFounder of Banyan Branch, one of the largest social media agencies in the world. Alex Garcia has pioneered new media marketing in music and politics. He knows how to tap its massive outreach. In , as head of marketing at SmartPunk.com he grew the site by leveraging social media and accessing specific communities through music genre sites. Early he brought social media to Drive-Thru Records (Geffen) and made it one of the first music labels with an extensive network of online fans. Beginning in , Alex created the web strategy for the Hillary Clinton presidential campaign and utilized his network to develop online communities with half a million Hillary supporters ready to donate and promote campaign events and materials. In Alex was named one of the under influential business leaders in Seattle via the Puget Sound Business Journal. Alex continues to innovate and prove over and over that he is an industry leader in new media marketing. Specialties Marketing, Creative Campaigns, Social Media, Product Design, Music Industry, Politics, SEO and all things viral.
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