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Adrian Dayton is an internationally recognized speaker on social media and business development. He writes a weekly column on social media for the National Law Journal and is the author of the book: Social Media for Lawyers: Twitter Editions (ARK 2009) and is awaiting publication of his second book LinkedIn & Blogs for Lawyers: Building High Value Relationships in a Digital Age. His consulting business Adrian Dayton & Associates has been engaged for the last two years with Global 100 and AmLaw 250 firms helping them to increase profitability through effective use of digital media. Specialties Twitter, law blogs, social media for lawyers, business development, legal marketing, social media consulting, group coaching and international travel.